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Open data, CC BY 4.0Updated

SMM panel price index

Services indexed
133

13 excluded as non-comparable

Panels in sample
140
Market median
$2.83

per 1,000 units

Price observations
181,009

Where do panels disagree most about price?

Ratio of the 75th to the 25th percentile. A high ratio means panels selling the same nominal service are selling materially different products, usually different delivery geography, or refill included versus not.

The full index

Grouped by platform. Median is the middle price across every panel selling that service today; the 25th–75th band is where a normal buyer's options sit.

Instagram13 services

Instagram price index, Oct 22, 2026
ServiceMinP25MedianP75MaxPanels
Followers$0.00010$1.60$3.00$7.26$165,333,333.1758
Likes$0.0010$0.256$0.463$1.52$165,333,333.1757
Video Views$0.00010$0.0029$0.011$0.153$165,333,333.1756
Story Views$0.0021$0.151$1.25$9.98$758.2850
Reels Views$0.110$10.13$38.32$69.95$500.0015
Comments$0.025$3.30$12.00$57.50$26,299.5953
Saves$0.0022$0.060$0.121$0.203$286.2944
Shares$0.00030$0.018$0.080$0.260$904.6747
Impressions$0.0016$0.060$0.100$0.371$1,125.0044
Reach$0.080$0.322$0.722$0.933$338,520.0012
Profile Visits$0.0038$0.062$0.121$0.414$1,850.0033
Mentions$1.31$3.64$5.82$12.25$4,152.9616
Broadcast Channel Members$0.095$0.566$0.790$1.43$178.5034

Telegram12 services

Telegram price index, Oct 22, 2026
ServiceMinP25MedianP75MaxPanels
Channel Members$0.0030$0.475$0.950$2.40$9,500.0053
Group Members$0.014$0.410$0.851$1.60$3,500.0033
Premium Members$0.00010$4.30$7.90$15.00$122,200.0049
Post Views$0.00030$0.061$0.170$0.700$4,700.0049
Reactions (positive)$0.0057$0.015$0.020$0.062$616.0047
Reactions (negative / dislike)$0.0081$0.044$0.191$1.00$72.609
Story Views$0.0022$0.047$0.130$0.348$292.5037
Poll Votes$0.110$0.270$0.332$0.507$22.6325
Post Comments$0.065$2.39$2.99$4.55$526.5027
Post Shares / Forwards$0.0071$0.062$0.250$0.908$12.0029
Bot Starts / Subscribers$0.055$0.507$2.47$6.00$276.4546
Telegram Stars$0.061$22.27$28.00$748.65$6,000.0018

YouTube10 services

YouTube price index, Oct 22, 2026
ServiceMinP25MedianP75MaxPanels
Subscribers$0.00010$4.18$18.78$32.39$21,646.1952
Views$0.0011$0.870$2.01$3.81$8,834.1254
Likes$0.0011$0.797$1.08$2.15$14,250.0054
Shares$0.143$0.972$1.43$1.77$135.8433
Comments$0.0011$1.53$3.85$30.50$4,497.0054
Premiere Views$0.135$1.42$1.97$3.58$12.1116
Dislikes$0.120$0.938$2.24$5.31$91.2017
Playlist Views$9.17$120.00$120.00$120.00$120.002
Shorts Views$0.165$1.13$2.97$3.33$240.9938
Shorts Likes$0.401$1.02$1.62$3.60$13.0019

Facebook9 services

Facebook price index, Oct 22, 2026
ServiceMinP25MedianP75MaxPanels
Page Likes$0.173$0.995$5.01$12.92$14,250.0040
Page / Profile Followers$0.00010$0.244$0.410$1.18$9,500.0055
Post Likes$0.040$0.471$2.07$9.24$9,500.0053
Reactions$0.00010$0.221$0.693$6.16$11,111,111,111.0052
Video Views$0.0051$0.070$0.270$0.850$5,200.0051
Group Members$0.171$0.443$0.813$3.37$292.5149
Event Interested / Going$1.01$2.40$7.75$11.25$292.5120
Post Shares$0.0050$0.671$1.50$9.90$240.0046
Comments$0.088$3.01$14.64$46.81$999.0049

X (Twitter)9 services

X (Twitter) price index, Oct 22, 2026
ServiceMinP25MedianP75MaxPanels
Followers$0.0044$2.12$7.50$24.00$9,000.0056
Likes$0.010$1.60$3.40$8.80$2,010.6856
Reposts$0.031$1.65$6.00$49.82$1,488,000,000.0054
Views$0.00010$0.010$0.050$0.668$21,565.4454
Replies$0.0025$15.01$43.44$61.48$7,490.0041
Bookmarks$0.990$34.41$49.16$50.01$1,486.5123
Poll Votes$0.100$2.59$3.00$6.32$500.0030
Profile / Detail / Hashtag Clicks$0.0010$0.0061$0.040$0.365$990.0032
Community Members$1.55$4.11$7.21$31.20$273.3820

TikTok8 services

TikTok price index, Oct 22, 2026
ServiceMinP25MedianP75MaxPanels
Followers$0.0096$1.60$2.34$3.80$165,333,333.1757
Likes$0.010$0.240$0.363$0.545$165,333,333.1757
Views$0.0010$0.034$0.058$0.386$165,333,333.1757
Shares$0.0055$0.080$0.140$0.518$270.8249
Comments$0.0010$0.880$3.00$10.04$866.6254
Live Likes$0.0082$0.019$0.090$4.08$333.4521
Saves$0.00010$0.011$0.055$0.129$270.8244
Favourites$0.160$1.03$3.95$23.35$98.7211

Spotify8 services

Spotify price index, Oct 22, 2026
ServiceMinP25MedianP75MaxPanels
Plays$0.086$0.555$0.790$1.01$2,040.0039
Monthly Listeners$0.325$1.08$1.21$1.81$999.0038
Followers$0.098$0.260$0.435$0.950$1,114.3538
Playlist Followers$0.230$1.08$1.08$1.08$2.7013
Playlist Plays$0.086$0.301$0.780$1.09$60.0031
Saves$0.095$0.232$0.756$23.94$249.0231
Podcast / Episode Plays$0.292$0.380$0.400$0.738$8.4015
Album Plays$0.190$0.721$0.993$1.000$235.3927

LinkedIn8 services

LinkedIn price index, Oct 22, 2026
ServiceMinP25MedianP75MaxPanels
Company Page Followers$3.80$11.00$17.84$30.00$235.0046
Profile Followers$0.287$13.50$18.00$24.66$167.8633
Connections$8.10$33.92$62.50$87.00$25,000.0035
Post Reactions$3.60$12.01$19.00$29.98$150.0043
Comments$0.364$19.76$35.69$75.00$1,875.0040
Shares / Reposts$0.145$0.972$6.99$41.53$165.0033
Skill Endorsements$15.74$117.50$175.50$1,275.00$35,100.0019
Group Members / Newsletter Subscribers$11.32$37.50$62.50$86.82$195.0025

Website Traffic7 services

Website Traffic price index, Oct 22, 2026
ServiceMinP25MedianP75MaxPanels
Worldwide Traffic$0.0011$0.280$0.483$1.62$3,000.0036
Geo-Targeted Traffic$0.031$0.350$0.990$1.62$6,984.0022
Referral / Social Traffic$0.015$0.350$0.420$0.505$3.8032
Search / Keyword Traffic$0.149$0.472$0.630$2.70$8,000.0030
Direct / No-referrer Traffic$0.175$0.284$0.300$0.415$2.5017
Residential / Real-visitor Traffic$2.81$4.38$5.29$6.83$8.405
AI-Referrer Traffic (ChatGPT / Perplexity / Gemini / Claude / Grok)$0.360$0.360$0.455$0.568$0.6202

Reddit6 services

Reddit price index, Oct 22, 2026
ServiceMinP25MedianP75MaxPanels
Post / Comment Upvotes$3.51$9.91$18.48$30.00$184.6226
Downvotes$10.45$13.81$20.70$37.49$75.5313
Subreddit Members$0.801$3.59$8.69$12.01$106.3624
Comments$0.00010$8.81$35.69$54.05$427.5021
Post Views$0.041$0.109$0.151$0.300$2.0914
Profile Followers$0.801$6.30$11.00$16.50$140.7624

Threads5 services

Threads price index, Oct 22, 2026
ServiceMinP25MedianP75MaxPanels
Followers$0.475$3.05$7.33$13.91$68.4040
Likes$0.475$3.21$6.16$9.00$252.4436
Reposts / Reshares$3.08$5.98$7.70$12.52$17.6211
Views$0.500$2.57$3.30$4.71$5.879
Replies$0.266$6.62$10.73$55.36$342.0031

Pinterest5 services

Pinterest price index, Oct 22, 2026
ServiceMinP25MedianP75MaxPanels
Saves$1.04$3.47$6.63$14.00$46.8427
Pin Reactions$0.625$2.20$5.10$8.50$32.3729
Video Pin Views$2.21$3.30$3.75$4.59$5.628
Board Followers$1.89$6.33$10.14$16.83$81.3711
Comments$6.27$9.90$29.92$41.36$72.5917

SoundCloud5 services

SoundCloud price index, Oct 22, 2026
ServiceMinP25MedianP75MaxPanels
Plays$0.015$0.953$1.88$11.24$128.6931
Likes$1.26$7.59$11.39$16.10$42.9030
Reposts$0.987$7.48$12.50$17.40$85.8027
Followers$1.26$7.95$11.44$17.40$205.8031
Comments$4.50$16.03$34.66$48.84$150.0023

Twitch3 services

Twitch price index, Oct 22, 2026
ServiceMinP25MedianP75MaxPanels
Followers$0.010$0.170$0.340$1.13$126.4843
Channel Views$0.040$1.63$5.36$21.68$11,111,111.0025
Clip / Video Views$0.0076$0.093$0.453$1.09$1.7320

Snapchat3 services

Snapchat price index, Oct 22, 2026
ServiceMinP25MedianP75MaxPanels
Followers$4.50$19.00$31.05$46.86$178.8138
Story Views$2.81$3.74$5.19$28.66$162.6720
Spotlight Views$2.63$3.63$5.69$26.25$111.9218

Discord3 services

Discord price index, Oct 22, 2026
ServiceMinP25MedianP75MaxPanels
Server Members (offline)$1.05$3.10$5.50$12.65$61.7431
Server Members (online / real)$2.02$2.02$2.83$4.10$4.394
Message Reactions / Emoji$2.40$2.65$3.89$4.73$5.6312

VK (VKontakte)3 services

VK (VKontakte) price index, Oct 22, 2026
ServiceMinP25MedianP75MaxPanels
Post / Video Views$0.0013$0.042$0.128$8.61$300.3821
Likes$0.238$0.498$0.910$2.44$43.3322
Followers / Subscribers$0.011$0.891$2.37$9.63$263.2723

Kick2 services

Kick price index, Oct 22, 2026
ServiceMinP25MedianP75MaxPanels
Followers$0.125$0.908$4.50$7.11$207.6932
VOD / Clip Views$0.0091$0.022$0.032$0.085$1.8818

Rumble2 services

Rumble price index, Oct 22, 2026
ServiceMinP25MedianP75MaxPanels
Video Views$0.547$0.788$0.800$1.28$2.9017
Likes$2.50$8.55$12.83$18.67$34.027

Deezer2 services

Deezer price index, Oct 22, 2026
ServiceMinP25MedianP75MaxPanels
Followers / Likes$0.403$0.562$0.625$0.795$3.0017
Plays$0.523$1.26$2.00$6.00$10.003

Audiomack2 services

Audiomack price index, Oct 22, 2026
ServiceMinP25MedianP75MaxPanels
Plays / Streams$0.026$2.50$6.00$10.00$33.8023
Followers$0.200$0.880$1.03$2.68$18.0023

Vimeo2 services

Vimeo price index, Oct 22, 2026
ServiceMinP25MedianP75MaxPanels
Views$0.300$0.500$0.644$0.960$108.0014
Followers / Likes$3.33$4.41$5.68$13.44$26.0011

WhatsApp Channels2 services

WhatsApp Channels price index, Oct 22, 2026
ServiceMinP25MedianP75MaxPanels
Channel Followers / Members$0.041$0.482$3.00$5.25$30.0043
Channel Post Reactions$0.018$0.835$1.05$4.20$178.0034

Shazam1 services

Shazam price index, Oct 22, 2026
ServiceMinP25MedianP75MaxPanels
Shazams / Plays$1.00$1.92$7.20$15.00$22.5012

Apple Music1 services

Apple Music price index, Oct 22, 2026
ServiceMinP25MedianP75MaxPanels
Plays / Streams$4.00$6.07$6.69$8.73$17.1619

Clubhouse1 services

Clubhouse price index, Oct 22, 2026
ServiceMinP25MedianP75MaxPanels
Room Visitors$11.71$32.70$517.50$1,380.00$1,840.008

OnlyFans1 services

OnlyFans price index, Oct 22, 2026
ServiceMinP25MedianP75MaxPanels
Custom Comments$1.00$16.68$76.75$1,682.36$375,000.0023

Services deliberately left out of the index

These are sold in units that do not compare per 1,000 across panels. Ranking them cheapest-first would produce a confidently wrong answer, so we do not.

How to read this index

How is the price index calculated?

For each canonical service we take every active offer across every panel, convert to USD per 1,000 units, and record the minimum, 25th percentile, median, 75th percentile and maximum for that day, along with the number of panels in the sample. We report medians rather than averages because this market has extreme outliers in both directions: a single $14,000 geo-targeted row would drag an average into meaninglessness.

Why do you show a spread instead of one price?

Because a single number would be false precision. The gap between the 25th and 75th percentile is the honest answer to "what does this cost": it tells you the range a normal buyer actually faces. Where that band is narrow, the market agrees on what the service is worth. Where it is wide, the panels are selling materially different products under the same name, usually because of delivery geography or a refill guarantee.

Which services are excluded from the index?

Services sold in units that cannot be compared per 1,000 across panels. YouTube watch hours are the clearest case: the order quantity maps to a variable number of real hours depending on the video length a panel requires, so the same nominal rate can differ eightfold in what you receive. Live viewers are slot-hours, Discord boosts are per order, and reviews are per review. These are all still listed on their own service pages, marked as not comparable, but they do not enter a cheapest-first ranking.

Can I use this data?

Yes. The index is published under CC BY 4.0 as CSV and JSON, and through a free read API. Attribution to PanelCompare with a link is the only condition. We would rather the numbers in this market were checkable than proprietary.