Money and pricing
Custom rate
Last updated by The PanelCompare editorial team
Why does custom rate matter to a buyer?
Per-user pricing is a standard feature rather than an exception. Panel software advertises custom pricing per user based on individual profiles as a headline capability (SmartPanel listing, codecanyon.net, verified 2026-09-11), and it exists so a panel can hold a high-volume reseller without repricing the public catalogue. The consequence for anyone comparing prices is that a catalogue is an account-scoped document, not a public one.
It also quietly explains a common confusion. A reseller quoting you a rate they genuinely see, a screenshot from a forum, and the rate you get on signup can all differ without anyone lying. The defensible way to compare panels is to read every catalogue through an ordinary account created the same way, and to say so — which is also why a public price index has to describe how its accounts were obtained.
How does custom rate show up in a price list?
It is invisible: the rate column simply shows a different number. There is no field indicating a rate is bespoke, and the API returns whatever rate applies to the key you called with.
The related mechanism is the reseller discount tier, where a panel applies a percentage off the whole catalogue once monthly spend passes a threshold. That behaves the same way from the outside — the same service ID, a different rate.
Think this definition is wrong?
Terminology in this market is set by the panels that use it, and it moves. If a panel uses custom rate to mean something other than what is written here, send us the listing and we will either correct the definition or record the variant. The process is on the about page.